Bernard (Jim) Jansen, Danille Booth, Daehee Park, Mimi Zhang, Ying Zhang, Ashish Kathuria, Pat Bonner, Pennsylvania State University
Jim listed a slew of methods one can use to profile web searchers. Post-conference, Jim was kind enough to let me know about his book: http://www.morganclaypool.com/doi/abs/10.2200/S00191ED1V01Y200904ICR006?journalCode=icr
Takeaways: I talked to Jim after the session, noting that practitioners are struggling to make use of log data.
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